Marketing Brand Developer

1 week ago

Forbes Shire Council, Australia beBeeMarketing Full time $80,000 - $100,000
Job Opportunity:

We are seeking a seasoned marketing professional to spearhead all marketing efforts for our organization.

This role is ideal for an individual who thrives on creating meaningful customer engagement across digital and in-store channels while championing community, value, and local stories.

The successful candidate will be passionate about building brands with heart and driving commercial results through strategic and operational excellence.

Key Responsibilities:

  • Own and manage the weekly digital catalogue, ensuring it reflects commercial priorities and inspires customers.
  • Plan, create, and schedule social media content across paid and organic platforms, while managing community engagement and moderation on local channels.
  • Plan and send weekly marketing emails that inform, engage, and drive store traffic.
  • Develop marketing content and campaigns that bring to life key brand storylines, including local suppliers, seasonal events, and community fundraising initiatives.
  • Support with copywriting and content production for campaigns, catalogues, POS, and digital touchpoints.
  • Manage and optimise the loyalty program to drive repeat visits and customer retention.
  • Keep product and promotional content updated.
  • Ensure alignment of online and in-store offers.
  • Support a seamless customer experience.
  • Collaborate with buying teams on new product launches and promotional storytelling.

Requirements:

  • 3+ years in a marketing role, ideally in retail, FMCG, or omni-channel environment.
  • Strong content creation and campaign management skills.
  • Experience with email marketing platforms, social scheduling tools, and analytics.
  • A natural storyteller who understands how to build brand warmth while driving commercial results.
  • A team player who's happy to roll up their sleeves, this role is as much about execution as it is strategy.

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