Marketing Planner

1 month ago


Camberwell, Victoria, Australia coles Full time
About Coles Liquor

Coles Liquor is a leading retailer with a strong presence in the Australian market. Our purpose is to help adult Australians lead happier and healthier lives by drinking in a responsible and sustainable way.

About the Role

We are seeking a Marketing Planner to join our passionate and energetic Media & Demand Generation team. As a Marketing Planner, you will be responsible for managing Coles Liquor Group's Local Area Marketing (LAM) media activity for store launch and combat activity.

Your key responsibilities will include:

  • Developing the overarching LAM strategy by brand and budget to deliver media plans by store
  • Managing tailored local area marketing omni-channel campaigns for store launches
  • Ensuring timelines and processes are met for all production requirements
  • Ensuring all campaigns are delivered to agreed budget including ensuring external and internal parties are meeting deadlines
About You

To be successful in this role, you will have:

  • Tertiary qualifications in Advertising, Marketing, or Business
  • End-to-end campaign planning and execution experience
  • Experience briefing media agencies
  • Stakeholder management and strong influencing ability
  • Excellent organisational and prioritisation skills
  • Event management experience will be advantageous
  • Exceptional communication skills and strong project management ability

We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and experienced marketing professional looking for a new challenge, please apply for this exciting opportunity.


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