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Commercial Visionary

2 weeks ago

Melbourne, Victoria, Australia beBeeStrategist Full time $110,000 - $140,000
Key Commercial Strategy Role

The Client Strategy Director is a pivotal position that shapes the Industry Growth Team's approach across Evolving, Emerging, and Established client sectors. This commercial leader and creative strategist sets the strategic direction for industry-led solutions, drives proactive client engagement, and unlocks new revenue opportunities by uniting commercial, creative, and operational teams.

Main Responsibilities:
  • Lead innovative industry strategies, pitch narratives, and ideas to drive client growth and success.
  • Design and implement scalable commercial solutions aligned with client needs, audience behaviors, and market opportunities.
  • Identify and shape incremental revenue opportunities through new formats, partnerships, and data-led solutions.
  • Partner with publishing, product, and data teams to commercialize new ideas and deliver innovation.
  • Maintain campaign performance to optimize strategy approaches and improve pitching impact over time.
  • Establish best practices and strategic frameworks to elevate ideation, briefing, and cross-team collaboration.
Required Skills:
  • A minimum of 5 years in a Strategy, Planning, or Commercial role within a Media, Creative, PR Agency, or Publishing business.
  • A proven track record of supporting pitches, leading strategy development, or packaging new ideas into commercial offerings.
  • Familiarity with media tools such as Roy Morgan, Nielsen AdIntel, IPSOS, GA4, SimilarWeb, Sensor Tower, or social listening platforms.
  • Experience developing strategic narratives, collaborating on campaign development, and measuring performance outcomes.
  • A strong commercial thinker with experience in both brand and performance media strategy.
  • Able to communicate complex concepts with clarity, both in writing and presentations.
  • Confident in interpreting audience, client, and category insights to shape solutions.
  • Skilled in cross-functional collaboration, able to connect creative, editorial, commercial, and product ideas.
  • Comfortable working in ambiguity, with a bias for experimentation and continuous improvement.