Digital Marketing Expert

1 week ago

Brisbane, Queensland, Australia beBeeDigitalMarketing Full time $100,000 - $130,000

Job Title: Digital Marketing Expert

Overview:

We are seeking a seasoned Digital Marketing Expert to spearhead our online presence. Our ideal candidate will have a strong background in crafting and managing strategic campaigns for paid online advertising, maximizing reach and impact.

Responsibilities:

  • Craft and manage strategic campaigns for paid online advertising, segmenting audiences and building targeted groups.
  • Optimize every page for key goals, boosting visibility and conversions.
  • Execute technical and on-page SEO, plus A/B and multivariate testing to optimize results.
  • Develop campaigns to convert traffic into qualified sales leads and maintain Google Business Profiles.
  • Manage paid advertising, oversee SEO, conduct A/B/multivariate testing, manage Google My Business profiles, create lead nurturing campaigns, analyze performance, and present insights.

Key Skills and Qualifications:

  • Experience with LinkedIn and Google Ads, including Performance Max and Demand Gen campaigns.
  • Segmenting and building targeted audiences.
  • Managing websites and optimizing pages for visibility and conversion.
  • SEO of websites (technical and on-page).
  • A/B testing and multivariate testing within campaigns.
  • Management and optimization of Google My Business profiles.
  • Creation and management of lead nurturing campaigns to convert web traffic into Sales Qualified Leads.
  • Analysis and reporting on website and paid campaign performance and sharing insights with the team.

Benefits:

  • Flexibility: Enjoy a role that adapts to your lifestyle.
  • Impact: Lead transformative marketing initiatives that drive engagement and growth.
  • Supportive Team: Collaborate with a dynamic and encouraging group.
  • Career Growth: Develop your skills with a top-rated organization.
  • Ongoing Learning: 10 paid days of training leave annually.

We welcome applications from talented individuals who share our commitment to excellence and innovation.

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