APAC Digital Lead

3 days ago

Sydney, New South Wales, Australia beBeeDigital Full time $180,000 - $250,000
Senior Digital Strategist

The Senior Digital Strategist is responsible for developing and executing a comprehensive digital approach to drive demand, growth, and revenue.

As a self-starter with deep technical expertise and a knack for problem-solving, you will thrive in a collaborative, fast-paced environment. You'll work closely with cross-functional teams to optimize website performance, increase conversions, and build meaningful connections with customers, prospects, and partners in the APAC market.

Key Responsibilities:

  • Define and execute the regional digital strategy, ensuring alignment with marketing goals and web standards.
  • Collaborate with global teams to manage website architecture, ensuring scalability, usability, and performance by building high-quality experiences tailored to our APAC audience.
  • Continuously improve user experience by leveraging insights from user behavior, analytics, and testing.
  • Implement best practices for search engine optimization, ensuring high visibility and discoverability in regional markets.
  • Work with global teams to oversee website development and maintenance, ensuring seamless integrations with marketing technologies.
  • Manage and optimize website tracking tools to provide actionable insights for decision-making.
  • Track, analyze, and report on website performance metrics, identifying opportunities to improve traffic, engagement, and conversion rates.
  • Use data-driven methodologies to inform enhancements.

Requirements:

  • Proven track record of driving digital growth through strategic planning and execution.
  • Strong technical expertise in website development, maintenance, and optimization.
  • Excellent analytical and problem-solving skills, with the ability to interpret complex data sets.
  • Experience working with cross-functional teams to achieve business objectives.
  • Strong communication and project management skills, with the ability to lead multiple initiatives simultaneously.

What We Offer:

  • A dynamic and collaborative work environment.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.

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