Public Relations Specialist

2 days ago

Brisbane, Queensland, Australia beBeeCommunications Full time $84,999 - $124,999
">Media and Public Relations Professional">

We are seeking an experienced Media and PR Specialist to join our team at a leading organisation. As a key member of the Marketing and Communications team, you will be responsible for developing and delivering media and public relations strategies that increase brand visibility.

Key Responsibilities

  • Develop and deliver media and PR activity to increase brand visibility.
  • Build strong media relationships and manage proactive and reactive media opportunities.
  • Support media spokespeople with key messages that ensure brand consistency and integrity.
  • Find and share powerful stories that highlight the experiences of people with lung disease and lung cancer.
  • Contribute to the development of newsletters, corporate reports, blogs, and supporter publications.
  • Evaluate media impact and adjust strategy accordingly.

About You

You are an experienced public relations professional with a passion for strategic storytelling and a deep understanding of the media landscape. You're a strategic thinker who understands what needs to be offered to journalists to get a story pitch over the line. You thrive in a fast-paced, purpose-driven environment and are skilled at identifying and leveraging media opportunities.

Essential Skills and Attributes

  • Tertiary qualifications in journalism, public relations, communications, marketing or a related field.
  • Minimum 5 years' experience in media and public relations, ideally within the non-profit or health sector.
  • Demonstrated success in developing and implementing media strategies that increase brand awareness.
  • Exceptional storytelling, writing and editing skills, with experience translating complex subject matter into accessible, engaging content.
  • Experience managing media campaigns, using strategic media relations to drive advocacy, action and raise awareness.
  • Ability to manage on-the-ground media opportunities including press conferences, media interviews and shoots.
  • Strong organisational and project management skills, with the ability to manage competing priorities and meet deadlines.

What We Offer

We offer a range of benefits, including attractive salary packaging options, hybrid work arrangements, additional leave options, annual professional development allowance, and more.

About Our Organisation

We are a recognised leader in our field, proud of our reputation as a best workplace. Our team is passionate about making a difference and we are committed to creating a supportive and inclusive work environment.

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