Affiliate Marketing Specialist

2 weeks ago

Sydney, New South Wales, Australia Rakuten Asia Full time
About Rakuten Asia

Rakuten Asia is a leading digital services company that empowers businesses and individuals through innovative solutions. As a key player in the global digital landscape, we strive to deliver exceptional value to our clients and partners.

The Role

We are seeking a highly skilled Affiliate Marketing Specialist to join our team at Rakuten Asia. As a key member of our digital marketing team, you will be responsible for managing and executing affiliate marketing strategies for a diverse portfolio of clients.

Key Responsibilities:
  • Client Management:
    • Manage a portfolio of clients, executing affiliate marketing strategies effectively to meet established goals.
    • Build and maintain strong relationships with clients through regular communication, acting as the primary point of contact.
    • Apply analytical skills to assess performance data and make informed decisions to support client objectives.
    • Seek opportunities for growth and upselling within client accounts, responding to client needs and market opportunities.
    • Address and resolve client disputes, aiming for satisfactory outcomes and maintaining positive client relationships.
  • Affiliate Program Strategy:
    • Assist in the creation and delivery of affiliate marketing strategies for clients, ensuring they meet client goals and market demands.
    • Help manage client affiliate budgets and forecasts, aiming for optimal resource allocation and ROI.
    • Perform market trend and competitor strategy analyses to support the adjustment of client strategies.
    • Work in collaboration with clients to tailor affiliate programs that meet their business objectives.
    • Support the ongoing evaluation and optimization of affiliate program performance, using Rakuten Asia's tools and technologies.
  • Collaboration:
    • Work with internal teams across different regions to support affiliate initiatives and share insights.
    • Contribute to identifying partnership opportunities with publisher services that can enhance business growth.
    • Share and adopt best practices within the affiliate team, contributing to a learning environment.
    • Participate in cross-functional projects, offering affiliate marketing insights to support broader company goals.
    • Assist the marketing team in promoting business events and enhancing the Rakuten Asia brand.
  • Administration:
    • Review client contracts and billing mechanisms regularly to ensure understanding and compliance.
    • Address billing issues and escalations, collaborating with the finance team for timely resolutions.
    • Assist in troubleshooting technical issues for clients, coordinating with the tech support team for effective solutions.
    • Contribute to revenue and forecasting efforts for client portfolios, maintaining accurate and detailed records.
    • Document client performance and activities in internal systems, ensuring data is accurate and accessible for ongoing analysis.
    Ideal Profile:
    • 3+ years of digital marketing experience including client service (agency, client or consulting)
    • BA degree in a Marketing field preferred
    • Competent in Microsoft Office programmes - particularly Excel (intermediate) and PowerPoint
    • Experience in strong client relationships, reinforced by building trust, advising and upselling
    • Good project management skills
    • Strong understanding of digital marketing concepts / solutions, particularly Affiliate Marketing
    • Highly organised, self-motivated, good time-management, able to prioritise
    • Think creatively, has a problem-solving approach and uses professional judgment
    • Proactive - continually looking for ways to grow and improve within own role
    • Strong customer services skills: Negotiation, diplomacy, able to translate client requirements into technical specifications
    • Detail-orientated
    • Analytical and Strategic Marketing: Demonstrate success in measuring results and setting, meeting, and exceeding aggressive quantitative goals.
    What We Offer:
    • Flexible working options
    • Fantastic work culture
    • Opportunity to make a positive impact

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