High-Performing Campaign Marketing Lead

4 weeks ago

Sydney, New South Wales, Australia Keegan Adams Recruitment Full time

About the Role

This is an exciting opportunity to take on a key leadership position within our rapidly expanding team. As a highly skilled Campaign Marketing Manager, you will be responsible for driving innovative marketing campaigns that deliver exceptional results.

With a strong focus on acquisition and lead generation, you will work closely with cross-functional teams to develop and execute campaigns that meet business goals and objectives. Your expertise in virtual and in-person events, as well as content-led demand generation, will be invaluable in this role.

Key Responsibilities:

  • Campaign Planning and Execution: Develop and implement acquisition campaigns that align with business goals and market opportunities.
  • Cross-Functional Collaboration: Work closely with sales, marketing, strategy, analytics, and partner development teams to ensure campaign success.

Virtual and In-Person Events:

  • Event Planning and Execution: Plan and deliver engaging virtual and in-person events to connect with target audiences, driving lead generation.
  • Vendor and Internal Coordination: Coordinate with vendors, suppliers, and internal teams to ensure seamless execution.

Content-Led Demand Generation:

  • Content Creation and Management: Create and manage content-led campaigns tailored to specific audiences.
  • Channel Distribution: Distribute high-quality content across channels to enhance engagement and boost conversions.

Performance Tracking and Analysis:

  • Campaign Monitoring: Monitor campaign performance using analytics tools, reporting on key metrics.
  • Data Analysis: Analyse data to identify trends, optimise strategies, and make informed decisions.

Budget Management:

  • Cost-Effective Execution: Oversee campaign budgets to ensure cost-effective execution and maximise ROI.
  • Resource Allocation: Allocate resources efficiently and monitor spending to remain within budget.

About You:

  • Over 5 years of Campaign Marketing experience, with a focus on acquisition.
  • Expertise in virtual and in-person events, as well as content-led demand generation.
  • Strong multitasking abilities, with the capability to manage multiple projects and campaigns simultaneously.
  • Experience in managing relationships with senior stakeholders.
  • A proven track record of thriving in fast-paced, growth-oriented environments with a strong commitment to continuous improvement.

What We Offer

We are offering a competitive salary of $589.90 per day + Super ($150,000+ Super Equivalent) for this role. You will also enjoy a hybrid work model with flexible working arrangements and two days in the Sydney CBD office.

In addition, you will have access to recharge days, paid public holidays, and a week off between Christmas and New Year. Our supportive environment has been ranked in the Top 20 places to work, providing a unique opportunity to leverage creativity and cutting-edge tools within a highly innovative organisation.

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