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Digital Marketing Specialist

1 month ago

Penrith Municipality, Australia Hotel and WSCC Full time
Marketing Communications Role Overview

Panthers Group and Pullman Sydney Penrith are seeking a skilled marketing communications professional to join their vibrant Marketing Department.

Key Highlights

  • Opportunity to work with a leading hospitality brand in Western Sydney
  • Develop and implement marketing communications strategies to drive business growth
  • Manage social media accounts and online content for Pullman Sydney Penrith Hotel and the Western Sydney Conference Centre

Key Responsibilities

  • Develop and implement a comprehensive digital marketing strategy to increase brand awareness and drive website traffic
  • Manage and maintain multiple social media accounts to engage with customers and promote the hotel and conference centre's services
  • Collaborate with the marketing team to develop and implement marketing campaigns to drive business growth
  • Monitor and analyze website analytics and social media metrics to inform marketing decisions

Requirements

  • Minimum 2-3 years' experience in digital marketing
  • Strong visual and content creation skills with experience using design software
  • Proven ability to adapt in a range of situations and provide ideas to generate business opportunities
  • Previous experience and thorough understanding of social media platforms (e.g. Twitter, LinkedIn, Instagram, Facebook)

We Offer

  • A dynamic and supportive work environment
  • Opportunities for professional development and growth
  • Competitive salary and benefits package