Digital Experience Manager

2 weeks ago

Sydney, New South Wales, Australia University of New South Wales Full time
Web and UX Manager Role Overview

The University of New South Wales is seeking a highly skilled Digital Experience Manager to lead the optimisation of web experiences for key audiences.

About the Role

This senior leadership role focuses on delivering data-driven, customer-centric web engagement initiatives in collaboration with content, data, and technology teams.

You will oversee the development of intuitive and engaging user experiences, ensuring alignment with leading industry practices.

Key Responsibilities
  • Lead the Web & UX Team: Oversee team to create personalised, streamlined web experiences for key audiences.
  • Implement Web & UX Strategy: Drive delivery roadmap for UNSW's web strategy, focusing on Adobe tech and data integration for a connected customer journey.
  • Manage Web Presence: Oversee UNSW's web properties (home page, newsroom, study/faculty sites) ensuring a customer-focused, data-driven approach.
  • Drive Digital Enhancements: Manage end-to-end digital improvements using agile workflows, partnering with audience owners, vendors, and reporting on web performance.
  • Lead Web Design & UX Optimisation: Manage UX audits, design processes, and address customer pain points through iterative testing and improvements.
  • Collaborate Across Teams: Partner with IT, Future Students, Equity & Engagement teams, and external agencies to deliver accessible, on-brand web experiences.
Requirements
  • A relevant tertiary qualification and relevant experience or an equivalent level of knowledge gained through any combination of education, training, and student recruitment experience.
  • Experience working with website development platforms, with Adobe Marketing Cloud, specifically Adobe Experience Manager and Adobe Analytics experience required.
  • Understanding and experience with the application of UX design best practices.
  • Commercial acumen and knowledge of digital marketing / ecommerce, with an understanding of sales funnels and activation. Experience in student recruitment will be highly regarded.
  • People management skills with substantial experience in managing multiple direct reports and wider team, managing workloads and mentoring team members.
Benefits and Culture

The University of New South Wales offers a range of benefits, including flexible working options, career development opportunities, 17% Superannuation contributions and additional leave loading payments.

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