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Digital Marketing Expert
2 weeks ago
This role offers a unique opportunity to support strategic objectives across acquisition, retention, and customer experience.
- Collaborate with the performance marketing team to deliver activities across various channels.
- Create and manage paid advertising campaigns on search, display, native, video, and social media platforms.
- Grow online presence through organic content creation and engagement.
- Develop compelling ad copy for text, native, and social media ads.
- Analyse campaign performance and provide data-driven insights to inform optimisations.
- Stay up-to-date on market trends and competitor activity.
About This Role
- Proven experience in digital marketing or a related field.
- Excellent attention to detail and analytical skills.
- Strong understanding of marketing platforms, including Google Ads, Display & Video 360, Campaign Manager 360, Analytics 360, Tag Manager 360, Looker Studio, Microsoft Advertising, and Apple Search Ads.
- Familiarity with SEO and ASO principles.
- Proficient in using Microsoft Excel and Google Sheets.
- Effective time management and planning skills.
- Able to work collaboratively as part of a team.
- Proactive problem-solving approach.
- Commitment to ongoing learning and professional development.
