Director of Retail Experience

2 days ago

Melbourne, Victoria, Australia beBeeRetail Full time $180,000 - $250,000
Job Overview

A seasoned retail leader is sought to spearhead the expansion of a national store network for a rapidly growing, digitally native brand.

This senior leadership role will drive the development of a cohesive retail strategy, bringing the brand's online identity to life through immersive in-store experiences.

The successful candidate will be responsible for overseeing the physical retail strategy from start to finish, including store rollout, team development, visual merchandising, operations, and commercial performance.

Key Responsibilities
  • Lead the rollout and growth of a national store network- encompassing store design, project management, team recruitment, and grand openings.
  • Be the visionary for in-store retail experiences- driving creative, fresh, and on-brand visual merchandising across all locations.
  • Champion operational excellence with clear processes around inventory, store-level ordering, and fulfillment (click & collect, ship-from-store).
  • Manage and optimise retail performance metrics.
  • Build and inspire a values-led, high-performing retail leadership team and culture.
  • Collaborate closely with cross-functional teams to align store strategy with digital, marketing, merchandising and supply chain.
  • Ensure compliance, safety, and ethical standards across all physical operations.
  • Embed customer insights and feedback into ongoing retail improvement and innovation.
Requirements
  • 8+ years of experience in senior retail leadership, ideally with experience launching or scaling store networks in multi-site or national retail environments.
  • Experience in the mattress, bedding or home/lifestyle category strongly preferred.
  • Strong visual merchandising capability with an eye for creating fresh, engaging, and branded in-store experiences.
  • Experience working in fast-paced, digitally led or DTC businesses highly advantageous.
  • Strong understanding of omnichannel operations, store fulfillment models, inventory systems, click and collect and shipments from stores.
  • Experienced with store operations where each location manages its own inventory and ordering.
  • Excellent communicator with strong cross-functional collaboration skills.
  • Comfortable managing large-scale projects, such as store builds from the ground up.
  • Strong knowledge of store systems, retail merchandising, team management, sales performance.
  • Confident balancing commercial outcomes with creative execution.
  • Passionate about team culture, store experience, and delivering results.

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