Digital Marketing Strategist

3 days ago


Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $90,000 - $120,000

Job Description:

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  • Create and implement integrated digital campaigns to drive business growth across social media and website channels.
  • Develop and maintain the consumer website, including e-commerce and content sections.
  • Implement updates to site performance in line with the digital marketing strategy.
  • Collaborate with the e-commerce and digital performance team to optimize budget allocation.
  • Plan and execute SEO and SEM targets and advertising campaigns.
  • Develop and maintain delivery postage, click-and-collect services, and other website functionalities.

Requirements:

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  • At least 2 years of experience in a marketing role with a focus on digital and e-commerce marketing.
  • Strong understanding of PPC and SEO strategy metrics.
  • Experience with website UX and CR optimization.
  • Proficiency in task management tools (e.g., JIRA).

Key Responsibilities Include:

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  • Developing and implementing a comprehensive digital marketing plan.
  • Managing and maintaining the company's online presence.
  • Analyzing and reporting on digital marketing campaign performance.
  • Collaborating with cross-functional teams to achieve business objectives.


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