Strategic Account Growth Manager
1 day ago
About the Role:
Fueling sustainable market share growth with our key account Rebel, the Strategic Account Growth Manager embodies the adidas brand spirit in every strategy and partnership.
Key Responsibilities:
- Forge and strengthen strategic partnerships with our Key Account Partner (Rebel).
- Drive sales and profit margins to hit ambitious budget targets.
- Ensure exceptional customer focus through proactive management and support.
- Execute effective sell-in and sell-out strategies throughout the Go-To-Market cycle.
- Accurately forecast sales on weekly, monthly, and annual scales.
- Develop and deliver on operational business plans that align with brand strategy.
- Sync brand initiatives with customer needs to create a consumer-centric approach.
- Oversee customer performance to drive long-term, mutual growth.
Key Tasks:
Functional:
- Be the internal champion for Rebel, ensuring seamless collaboration across all functions.
- Manage and drive success across assigned accounts and product categories.
- Develop strategic account plans and secure buy-in from leadership.
- Execute sales and sell-out support through targeted account sales plans.
- Monitor sell-out metrics and ensure order book conversion aligns with objectives.
- Support and enforce adidas trade terms through effective negotiation.
Controlling:
- Track and measure progress on KPIs to keep goals within reach.
- Analyze competitor activities and customer dynamics, driving proactive actions.
- Provide realistic, data-driven plans and forecasts on customer performance.
- Ensure customer compliance with adidas agreements to keep partnerships on point.
KPIs:
- Market share and growth within assigned accounts and categories.
- Net Sales & Margin achievement.
- Orderbook Management & Conversion.
Key Relationships:
- Internal (Global/Region): Category, Brand, Customer Service, Sales Operations, Supply Chain, Wholesale.
- Account-Specific: Merchandising, Planning, Marketing, Visual Merchandising, Supply Chain.
Skills & Expertise:
- Industry Experience: Apparel, fashion, footwear.
- Exposure: Wholesale, Account Management, Merchandising, Sporting Goods.
- Functional Skills: At least 2 years of sales or account management experience, with a passion for the adidas brand.
Education & Qualifications:
- University degree in business, with a focus on marketing and/or sales, or equivalent experience.
Step up, own the field, and drive growth with adidas
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