Senior Consumer Development Manager

5 days ago


Melbourne, Victoria, Australia beBeeGrowth Full time $115,202 - $143,932
Consumer Growth Lead

We are seeking a dynamic professional to lead our consumer growth initiatives. This pivotal role will drive industry growth, enhance customer experiences, and align league and club strategies.

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  • Develop and implement strategies that streamline operations, enhance engagement, and unlock new growth opportunities.
  • Lead initiatives that build the capability and capacity of club consumer teams, delivering tangible value for fans.
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The successful candidate will be responsible for:

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  1. Leading strategic initiatives with clubs to grow membership and attendance.
  2. Designing and executing consumer engagement strategies, including customer journey mapping.
  3. Scaling mobile membership and ticketing in collaboration with clubs, venues, and agents.
  4. Establishing benchmarking routines and sharing performance insights across the industry.
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This is a great opportunity for a skilled professional to join our team and contribute to driving industry growth and enhancing customer experiences.

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Key skills and qualifications include:

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  • Proven experience in leading growth initiatives, customer engagement, and process improvement within a consumer-focused environment.
  • Strong understanding of consumer business processes and systems—ideally across membership, ticketing, customer engagement, and retail.
  • Experience within a professional sporting club or league is highly valued, but not essential.
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The benefits of this role include:

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  • Flexible working arrangements.
  • Access to on-the-job training, coaching, and mentoring.
  • Opportunities for professional development.
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