Strategic Brand Integrator

2 days ago

Sydney, New South Wales, Australia beBeeGrowth Full time $120,000 - $180,000
Brand Integration Lead - A Key Role in Business Growth

The brand integration lead plays a pivotal role in driving business growth through innovative solutions.

  • Partner with senior content leads to develop commercialisation strategies for new brands and content platforms.
  • Provide clear direction on packaging offerings for sales leads to enable their development.
  • Deliver internal rollouts of new opportunities to the wider commercial team.
  • Collaborate with editorial and branded content teams to identify new avenues for brand integration within existing properties.
  • Work on seasonal big bet advertiser opportunities aligned with cultural moments to enhance business outcomes.
  • Ensure client delivery aligns with strategic visions post-sale.
  • Implement project tracking systems to monitor integrated content initiatives.

Requirements:

  • 8+ years of experience in a similar role within media, publishing, or creative agency environments.
  • Demonstrated experience in shaping and commercialising content ideas across multiple platforms.
  • Proven ability to develop compelling, insight-led branded content concepts and go-to-market materials.
  • Strong track record in leading complex, cross-functional projects with clear ownership of timelines and outcomes.
  • Exceptional ability to build trust and manage competing priorities across teams.
  • Ability to balance creative development with revenue objectives, contributing to measurable growth.

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