Senior Regional Marketing Strategist, ANZ

2 weeks ago

Sydney, New South Wales, Australia Thales Full time

Thales: A Leader in Digital Identity and Security

We are a global technology leader that makes the world a safer and more sustainable place. Our innovative solutions protect sensitive information, ensure efficient energy use, and advance digital security. At Thales, we believe in harnessing human intelligence to drive progress.

About the Role

We are seeking an experienced Regional Marketing Manager, ANZ to lead our marketing efforts in Australia and New Zealand. As a key member of our Cloud Protection & Licensing division, you will be responsible for developing and executing regional marketing plans with measurable goals, collaborating closely with sales leadership and channel partners.

Main Responsibilities:

  • Develop and execute regional marketing plans with measurable goals, collaborating closely with sales leadership and channel partners.
  • Drive B2B go-to-market campaigns, focusing on measurable targets such as revenue, brand awareness, and operational efficiency.
  • Create and implement cross-regional campaigns while aligning product messaging to generate high-quality leads and pipeline.
  • Drive online presence optimization in key markets, including localized pages, landing experiences, and promotions tailored to meet market compliance mandates.
  • Lead the definition and execution of a value-adding digital program, incorporating programmatic retargeting, awareness initiatives, multi-touch engagements, and webinars to support the region's strategic approach.
  • Take charge of planning and executing strategic C-level events as well as core tradeshows within the region.

This is a hybrid role to be based at our Sydney Olympic Park office, with occasional travel to interstate required.

Your Background

We are looking for an individual with 8+ years of experience in relevant marketing for enterprise software companies, particularly in B2B field marketing. Your expertise should include security, storage, or networking industry and familiarity with specific platforms like Demandbase, 6Sense, Salesforce.com, Pardot, or Marketo. You should also have proficiency in copywriting and editing, with additional language skills beyond English considered advantageous.

What We Offer

As a Regional Marketing Manager, ANZ, you can expect a competitive salary package of approximately AU$120,000 - AU$150,000 per year, depending on your experience. In addition to your base salary, you will receive benefits such as competitive parental leave, reserve and community service leave, gym membership discount, healthcare/medical insurance, career development opportunities, employee share purchase plans, and free parking. You will also have access to our cloud-based tools and technologies, as well as ongoing training and development opportunities.

Why Work at Thales?

At Thales, we are committed to fostering a diverse and inclusive workplace where everyone has the opportunity to succeed. We believe in promoting diversity, equity, and inclusion through various initiatives, such as our WORK180 endorsement and employee resource groups. Join us and contribute to shaping the future of digital identity and security.

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