Product Launch Strategist

3 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $80,000 - $120,000
Trade Marketing Manager Role

We are seeking a detail-driven professional to drive business growth through effective product launches, data analysis, and strategic planning.

Key Responsibilities
  1. Collaborate with cross-functional teams to develop and execute new product strategies, ensuring timely launch preparation and successful category reviews.
  2. Source high-quality trade samples and packaging that effectively showcase our products.
  1. Develop expertise in market research by working closely with Nielsen, IRI, and Quantium to maintain accurate scan data and optimize category performance reports.
  2. Utilize analytical insights to inform key strategic decisions, including promotional strategy development and competitive positioning.
  1. Lead the implementation of promotional plans within Promax, ensuring seamless execution.
  2. Monitor and manage monthly trade spend, collaborating with finance and Wipro to resolve P&L reporting discrepancies.

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