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Strategic Marketing Leader

2 weeks ago

Sydney, New South Wales, Australia beBeeMarketing Full time $110,000 - $145,000

We are seeking a seasoned marketing professional to lead our integrated marketing and event strategies in the Australian market. The ideal candidate will drive brand visibility, lead generation, and client engagement across all segments.

Key Responsibilities
  • Design and implement multi-channel marketing strategies aligned with APAC-wide commercial goals.
  • Define Ideal Customer Profiles (ICPs) and personas in collaboration with commercial strategists and campaign managers.
  • Lead demand generation initiatives across digital, content, and event channels to drive pipeline growth and accelerate the sales cycle.
  • Support content creation as part of demand generation and campaign initiatives.

The role requires a strong focus on data-driven decision making, excellent project management skills, and ability to work collaboratively across time zones.