Strategic Market Planner

2 days ago

Sydney, New South Wales, Australia beBeePlanning Full time $150,000 - $200,000
About the Opportunity

We are seeking a strategic leader to spearhead our APAC planning efforts as an Planning Director. This key role will oversee the development of regional strategic and tactical plans across Adobe markets.

Key Responsibilities
  • Lead, define and deliver the regional strategic and tactical planning process across Adobe APAC markets.
  • Develop effective and efficient planning strategies across each digital channel and campaign to drive business results for Adobe.
  • Collaborate with stakeholders to manage and drive the end-to-end strategy, planning, and buying process across campaigns.
  • Ensure the successful delivery of campaign plans by working closely with the Digital Activation Team.
Requirements
  • Experience in delivering strategic plans to meet business needs, preferably in a multi-market setting.
  • Ability to brief specialist teams and bridge planning execution.
  • Expertise in all media channels, particularly digital channels.
  • Capacity to analyze data and communicate insights to diverse stakeholders.

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