Digital Growth Expert

Brown Forman may be more than 150 years old but we're sure young at heart. Imagine working for a company that welcomes you in, inspires you to bring your best self to every opportunity, and encourages you to grow and develop your career in a resilient and fun industry.

We offer our employees a unique environment where they can thrive and reach their full potential. Our values are the foundation of everything we do, and we strive each day to be better and do better as people, as a company, and as members of the communities we call home.

Join us on an exciting journey as a Business Development Executive. In this role, you will lead online retail key account activities, assisting the Sales teams in driving business growth for omni-channel and pure play ePremise customers. Digital at its core, this role will leverage the Brown-Forman portfolio throughout existing and incremental online retail customers in order to create distinctive and memorable brand experiences and to maximise sales in synergy with our existing channels.

• Lead account management and day to day activations for online retail customers
• Measure / Evaluate account plans, sales targets and realised value
• Lead generation: drive incremental business, achieve revenue target
• Conduct detailed campaign analysis to generate valuable insights and recommendations to customers
• Leverage insights to support growth plans and increase customer engagement
• Analyse data extracting commercial and consumer insights for new opportunities
• Conduct superior client servicing
• Create commercially viable scenarios that support customer strategies
• Upload and optimise digital brand content
• Optimise and develop the B2B platform for sustainable growth
• Collaboration with internal stakeholders to develop initiatives for super premium and luxury products which aim to maximise profit
• Conduct regular business reviews to measure performance against agreed behaviours and objectives
• Support finance and supply chain with accurate volume forecasting
• Communicate the value proposition with the customer
• Provide industry or business relevant information the customer will value
• Learn everything you can about the customer and their business
• Possess a strong working knowledge of digital and eCommerce products
• Be a brand knowledge expert on all brands in the B-FA portfolio
• Construct meaningful business dialogue with internal and external stakeholders

We encourage applicants with experience in sales, digital production skills, and experience within the premium, super premium and luxury sales channels. A good understanding of the single malt whiskey is also desirable. Experience in eCommerce and FMCG online retail environments is not required but would be beneficial.

• Cultivate a Caring Culture - We offer a wide range of Employee Resource Groups (ERGs) working to foster and enhance inclusion throughout our company.
• Industry leaders in Diversity & Inclusion - We strive to create a workplace where everyone feels valued and respected.
• Work Life Balance - We provide flexible working arrangements so that you can bring your best self to your role each and every day.
• A Fun Place To Work - We have a fully stocked bar in our offices available to all staff and their guests.
• A Range of Perks - All of our employees are entitled to a variety of benefits.
• Our career trajectory has many possibilities - This role creates a pathway into roles such as Key Account Executive, National Account Manager, National Business Manager, Business Development Manager, Brand Ambassador.

We are committed to equality of opportunity in all aspects of employment. It is our policy to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

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