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Marketing & Content Coordinator
2 months ago
About Us:
We are a leading provider of mental health services, specializing in working with adults and young people, and early childhood intervention.
Stride is proud to be the largest provider of headspace services in Australia, operating 10 headspace centers and satellites across Queensland, New South Wales, and Victoria.
Stride is a name that expresses our ambition – it's a name that's purposeful and shows awareness of the important role we play in the recovery journey.
Role Purpose:
The Marketing and Content Coordinator is required to assist with successfully executing the marketing strategy and plan a range of campaigns for Stride and Stride's headspace centers. In particular, the role will support marketing and content creation for headspace centers.
This role will collaborate with the Marketing Manager, Operations Managers, Service Leaders, and Community Engagement Coordinators to identify the service teams' needs, take action on those that can be done in-house, and work closely with the Preferred Marketing Partner Agency on other matters.
This position is instrumental in ensuring that professional and consistent marketing and brand management for headspace and other Stride services is always ensured.
Main Responsibilities:
- Work with the headspace Community Engagement team to identify local marketing needs and opportunities.
- Ensure that brand representation at headspace sites and at local events is professional, consistent, and in line with headspace and organizational brand guidelines.
- Creating engaging content (digital and videography) for various channels, including social media and service materials.
- Support the Marketing team with fundraising campaigns, including donor engagement and communications for Stride Outside.
- Assist the Marketing team with content creation to promote various services and programs across various locations.
Stakeholder Marketing & Engagement
- Participate in regular marketing reviews with the Preferred Marketing Partner Agency and internal management.
- Provide input to the collateral design and content developed by Community Engagement Coordinators to ensure compliance with brand guidelines.
Event Management
- Contribute to the marketing calendar of campaigns and activities with campaign overview pages updated to the intranet.
- Input to the planning and scheduling of Stride-led events, conferences, and tradeshows.
- Assist with the coordination of marketing activities, e.g. photo shoots, video shoots, marketing content, editing, etc.
Internal Communication
- Liaise with stakeholders on internal communications, gathering and curating content, and distributing it in a timely manner and to a high standard, e.g., company updates, and all staff emails.
- Oversight of the Intranet, working closely with IT to continually develop the functionality of the intranet e.g. updating the homepage design and banners, updating information, creating new tiles/Quick Links, brochure update to the portal
Co-ordination
- Assist in managing supplier relationships and coordination, e.g. Stride Store, couriers, merchandise, printing materials, and signage requirements.
- Manage and track inventory and coordinate merchandising, ensuring appropriate levels are maintained and available for events and service sites' needs, e.g., order, inventory, inventory management, and distribution.
- Monitor internal requests and manage the marketing inbox.
- Update and maintain marketing assets, including image library, artwork, etc, that are filed correctly and easily retrievable.
Other
- At all times, this role is a brand ambassador when working with Stride services sites and ensuring brand alignment in site signage and merchandising, local events, etc.
- Work with the Marketing Manager on implementing fundraising campaigns, including developing donor management processes and communications.
What We Offer:
- Based in Brisbane
- Full-time, permanent opportunity
- Attractive base salary plus Super
- Salary Packaging options (up to $15,899 tax free)
- Meals and entertainment allowance of up to $2,650
- Leave loading at 17.5%
- Stride Rewards – access to discounts from 100s of retailers (fashion, food and fitness)
- One paid wellbeing leave day per year
- Purchase up to 5 additional leave days in a 12 month period (pro rata entitlement if part-time)
- Paid parental leave support
- Excellent training and development
- Supportive team environment
Requirements:
Qualifications:
- Degree qualified in marketing, communications, or similar
Experience & Skills:
Essential:
- 2 - 3+ years' practical experience in consumer marketing
- Experience in managing internal communications and relationships for effective communication
- Previous experience in the development, management, and implementation of marketing and communications plans and collateral to achieve targets
- Hands-on with a collaborative approach
- First-rate written and verbal communication skills
- Content creation experience, specifically with graphic design and digital content
- Well organized, with excellent time management and strong attention to detail
- Exposure to social media platforms and management tools
- Fluent use of Adobe Creative Cloud suite and MailChimp
- Exposure to WordPress CMS
- Dedicated team player with a collaborative approach
- Must be eligible to apply/currently hold a Blue Card
- Must hold/be willing to apply for NDIS worker screening clearance
Desirable:
- Understanding of the NFP/health/mental health sectors
- Event management
- Exposure to CRM such as Salesforce
- Fundraising campaigns and/or donor management experience
Vaccination Requirement:
Vaccination against COVID-19 is a requirement for all positions and is in accordance with Stride policy. As part of the recruitment process, Stride requests evidence of vaccination status (in accordance with privacy principles) to ensure compliance with this policy requirement.
Stride's Commitment to Diversity and Inclusion:
Stride is an inclusive workplace and we encourage applications from diverse backgrounds in order to enhance the depth of cultural diversity and insight within our workforce.
This includes but is not limited to people with a lived experience of mental health recovery, Aboriginal and Torres Strait Islander people, people from culturally and linguistically diverse backgrounds, LGBTQIA+, and people with disabilities.
