Marketing Manager

2 weeks ago

Melbourne, Victoria, Australia The Just Group Full time

About The Just Group


The Just Group is a leading retailer operating as Smiggle, a market-leading school supplies and stationery brand.


Job Title: Campaign & Partnerships Manager


Job Summary:


We are looking for a skilled Campaign & Partnerships Manager to join our Smiggle Marketing Team. As a key member of the team, you will be responsible for the end-to-end creation and implementation of our global licence and proprietary marketing campaigns.


Responsibilities:



  • Work with the Global Marketing Manager to plan, implement, and analyse each of the brand's new product collection, licence, and charity campaigns for each season globally.
  • Help lead and support a team of marketers to implement each campaign's marketing plans to timeline.
  • Conceptualise and realise innovative and exciting brand experiences for our fans, executed through our stores, retail, and licensing partnerships, growing fan base, engagement, and brand love.
  • Project manage the licensing collaborations for the brand, ensuring seamless communication with Licensors and gaining approval of all marketing plans and assets to timeline.
  • Manage our local and international PR agency and Influencer relationships, briefs, and results, providing campaign briefs that aim to increase brand coverage and reach.
  • Develop strong partnerships with each of Smiggle's charity partners, and create and implement annual marketing plans to increase fundraising results and awareness for important causes.
  • Lead internal brainstorms and the ideation for all brand marketing campaigns, across all areas of the marketing mix, and project manage the rollout across digital and retail channels.
  • Create and maintain marketing reports and regularly share results of campaign and marketing activity as it relates to reach, engagement, and return on investment, making recommendations for future campaigns and activity.

Requirements:



  • Marketing or Communications university qualification.
  • 2-3 years' experience in managing marketing campaigns.
  • Experience within a retail or children's brand environment is advantageous.
  • Experience working with third-party agencies including PR, Ad agencies, and charities would be beneficial.
  • Excellent verbal and written communication skills.
  • Strong organisation skills and the ability to build relationships with internal and external stakeholders.
  • Exceptional project management skills.
  • Exceptional people and team-building skills.

Perks:



  • Generous discount to be used across all of our 7 brands, and access to our sample sales.
  • Central office location based on St Kilda Rd, with direct access to the picturesque Fawkner Park.
  • Work closely within a high-performing and supportive team in a collaborative and fun environment.
  • Engage in continuous learning and development programs to enhance your skills and foster personal and professional growth.
  • Experience working for an international company with 7 iconic Australian brands.
  • Coffee lover? Indulge in daily subsidised coffee and food options at our onsite café.

We would love to hear from you if you have excellent campaign and project management skills, along with a creative approach to marketing and affinity with this much-loved brand.

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