Digital Media Director
12 hours ago
We are seeking a Digital Media Director to lead our team in developing winning strategies and delivering digital media excellence to drive business outcomes.
This role reports to a Director, Analytics and Insights, Media Operations and is part of our P&G ANZ team.
About the RoleThe Digital Media Director will be responsible for envisioning and strategizing digital media plans for ANZ, working closely with the country Senior Vice President and Brand Function Vice President.
You will build and define media strategies in partnership with brands and local media agencies, both strategically and tactically.
- Envision Digital Media & Data Strategy for ANZ with the country Senior Vice President and Brand Function Vice President.
- Build and define Media strategy in ANZ in partnership with Brand and local media agencies – both strategically (Platform choice, Data Strategy) and tactically (Ongoing optimization, Data activation).
- Create media innovative master plans & Test/ Learn program, define big ideas in line with business priority, track and, upon pilot outcomes, propose expand/ stop across the ANZ organization and beyond.
- Operationalize Digital command center – i.e., Day to day support across P&G portfolio and Weekly optimization of Buy, Creative, working with all internal Brands and Agency partner, to drive agile decision.
- Collaborate with Purchasing on Media Purchase and Operations such as Procure to payment management (Purchase Order to Invoicing), tracking, stewardship etc
To be successful in this role, you will need:
- Bachelor Degree in Media or Communications or other relevant fields.
- Minimum 3 - 4 years of experience in Digital media strategy and execution with a strong understanding of Australian digital and media landscape.
- Digital hands on operations experience – Google Adwords, FB Business Manager, DV360, Tagging Operation, etc.
- Strong leadership and influencing skill to deliver strategic media thinking for internal stakeholders, including Brand Managers, Regional Brand Directors, Category/ Country Vice President.
- Demonstrate ability to lead change and drive new innovation in media space
- Able to manage multiple internal clients and self navigate, operate in a fast moving environment
We produce globally recognized brands and grow the best business leaders in the industry. With a diverse portfolio of trusted brands, it’s essential that our leaders can lead with courage across various categories and functions.
We serve consumers worldwide with one of the strongest portfolios of trusted, quality, leadership brands, including Always, Ariel, Gillette, Head & Shoulders, Herbal Essences, Oral-B, Pampers, Pantene, Tampax and more. Our community includes operations in approximately 70 countries worldwide.
Visit us to learn more about our company culture and values.
We are an equal opportunity employer and value diversity at our company. We do not discriminate against individuals based on race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
BenefitsAs a valued member of our team, you will enjoy a range of benefits, including:
- A competitive salary of $120,000 - $150,000 per annum, depending on experience.
- Opportunities for professional growth and development.
- A dynamic and supportive work environment.
- A comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.
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