Marketing Automation Specialist

3 weeks ago


Sydney, New South Wales, Australia AKQA Inc Full time

Marketing Automation Specialist

Akqa is seeking a skilled Marketing Automation Specialist to join our team in Sydney. As a Marketing Automation Specialist, you will be responsible for the execution of cross-channel campaigns for our clients, working closely with marketing automation specialists, clients, and other Akqa specialists on strategy, content, creative, development, and design.

You will translate marketing briefs into technical delivery requirements, create Akqa campaign briefs based on understanding client solutions, and translate client business requirements into deliverables. You will also work with Akqa partner technologies such as Adobe Campaign, Braze, Microsoft Dynamics to plan, build, and deploy campaign workflows, and work with Akqa partner technologies such as Google Data Studio, Power BI, and Tableau Reporting to evaluate and analyze campaign performance.

The ideal candidate will have experience of working within campaign management within agency or client-side, experience of campaign development from brief to execution, strong interpersonal and proactive problem-solving skills, detail-oriented with a proactive attitude, strong time-management skills to deliver multiple projects/campaigns, and technical experience of working with Adobe Campaign, Marketo, Braze, Salesforce Marketing Cloud, Responsys, Microsoft Dynamics for Marketing, or other similar cross-channel marketing technologies.

Akqa is an Equal Opportunities Employer, committed to fostering a varied and inclusive work environment. We believe that diversity is vital to Akqa's ability to provide our clients with the best recommendations.



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