
Strategic Digital Experience Leader
1 week ago
We are seeking a skilled Digital Marketing Specialist to drive business growth and make a significant impact on our digital presence.
This role offers the opportunity to develop and execute a strategic digital marketing plan that aligns with our business objectives and optimises our marketing strategy.
- Develop and execute a comprehensive digital marketing strategy that drives engagement and conversions.
- Manage the ongoing development, technical execution, and optimisation of our digital platforms, website, App, and internal venue technology.
- Collaborate with internal stakeholders and agencies to translate messages into engaging digital campaigns.
- Plan, develop, and implement effective customer communication campaigns across paid channels.
- Lead the ongoing content and engagement strategy of the Bankstown Sports App in collaboration with internal Developers and CRM team.
- Assist in the development of future digital opportunities and prepare monthly digital campaign and channel performance reports.
To succeed in this role, you will need:
- Proven experience in digital marketing, including social media, search engine optimisation, and email marketing.
- Strong analytical skills, with the ability to interpret data and inform marketing decisions.
- Excellent communication skills, with the ability to work collaboratively with internal stakeholders and external agencies.
- A bachelor's degree in marketing or a related field.
- Relevant certifications, such as Google Analytics or HubSpot.
As a valued team member, you will have access to:
- Professional development programs to enhance your skills and knowledge.
- Health and well-being initiatives to support your physical and mental health.
- Reward and recognition programs to acknowledge your achievements.
- Daily meal allowance and secured onsite staff parking.
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