Digital Marketing Strategist

3 weeks ago

Brisbane, Queensland, Australia Just Digital People Full time

About the Role

The Marketing and Communications Manager is responsible for driving revenue growth through impactful marketing initiatives across multiple businesses. This hands-on role covers all aspects of marketing, including content creation, social media, PPC, e-commerce, SEO, and website updates on Shopify and WordPress.

This role offers autonomy to shape and execute strategies that drive engagement and business growth. The ideal candidate will independently manage brand launches, write copy, and coordinate organic and paid marketing efforts.

Key Responsibilities

  • Design, implement, and manage marketing and communication strategies for each business in the group.
  • Take ownership of PPC campaigns, organic social media, and general marketing coordination, ensuring alignment with the group's strategic goals.
  • Manage website updates for both Shopify and WordPress platforms as needed.
  • Set and monitor annual marketing budgets.
  • Assist in creating and maintaining channel management plans.
  • Create and manage the customer segmentation and communication strategy.
  • Prepare and present weekly and monthly reports on performance.

Requirements

  • At least 5 years of marketing management experience.
  • Experience working in a group of companies will be highly regarded.
  • Excellent communication and interpersonal skills.
  • Experience with Salesforce (required).
  • Attention to detail with good time management skills and the ability to work under pressure.
  • A passion for achieving business objectives.
  • An ability to build strong rapport with internal and external stakeholders.
  • Excellent data analysis skills.
  • A high level of computer literacy.

What We Offer

Just Digital People is a dynamic and innovative company that offers a unique opportunity for a Marketing and Communications Manager to join our team. If you are a motivated and experienced marketing professional looking for a new challenge, please don't hesitate to contact us.

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