Retention Fundraiser

1 day ago

Melbourne, Victoria, Australia beBeeFundraiser Full time $85,000 - $105,000
Job Description

The role of the Individual Giving Retention Specialist is pivotal in driving sustainable revenue growth through enhanced donor retention strategies.

With a focus on digital-first approaches, this specialist will design and implement multi-channel fundraising campaigns to boost engagement and long-term support.

The position involves crafting compelling donor experiences that foster loyalty and strengthen relationships by leveraging data-driven insights and collaboration with internal and external stakeholders.

The goal is to continually improve fundraising outcomes while adhering to best practices and compliance standards.

Key Responsibilities:
  • Create and execute robust retention strategies for cash donations and monthly giving programs.
  • Lead the planning and execution of four annual appeal campaigns, overseeing the development of creative assets, messaging, and donor engagement journeys.
  • Manage and strengthen the retention of regular donors, utilizing digital and telemarketing channels to maintain engagement.
  • Analyze program performance and apply data-driven insights to refine and optimize campaign effectiveness.
Key Focus Area Success Factors:
  • Conduct research, design, write, and execute four annual cash appeals.
  • Collaborate closely with the Individual Giving Acquisition Specialist to implement four cash appeals each year.
  • Partner with cross-functional teams to develop personalized donor experiences, ensuring seamless and engaging journeys that encourage long-term support.

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