Digital Analytics Leadership Role
2 weeks ago
As a Senior Analytics Manager at Jellyfish, you will play a key role in advancing our clients' data maturity and driving business growth through data-driven insights. Reporting to our Analytics Directors, you will work closely with a team of implementation experts to design and deploy data collection strategies, document implementation plans and guidelines, and ensure data cleanliness and reliability.
Key Responsibilities
- Lead complex technical marketing analytics engagements using the Google Analytics stack.
- Identify opportunities and propose solutions to help grow web and app analytics business in the market.
- Present to our teams and to clients on initiatives, projects or technology updates/use cases.
- Provide support and mentorship for other members of the team, ensuring they are progressively able to take on more complex tasks and upskill others.
- Configure and setting up Analytics & Marketing tags with Google Tag Manager.
- Implement and configure Google Analytics 4.
- Design Reporting Dashboards with Looker Studio.
- Use Google Analytics 4 to discover insights or for reporting requirements.
- Create and deliver tracking plans and implementation guides.
- Test and validate tracking implementations.
- Debug and investigate Tagging and Analytics issues.
- Run client measurement workshops or training sessions.
- Consult with the client's development teams on tracking solutions.
- Implement tracking solutions, through Google Tag Manager, but also other systems like Segment, Tealium.
- Work with Senior Managers and Directors to improve processes and frameworks.
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