
Elevating Customer Experiences Through Strategic Communications
2 weeks ago
Job Description:
This is a 12 month Fixed Term/Secondment Opportunity to uplift system generated communications that reach customers at key product lifecycle and experience interactions.
The Customer Communications Manager will play an important role in the Customer Engagement Team, bringing the customer to life for Bankwest and ensuring all our audiences understand who Bankwest is.
Responsibilities:
- Actively support teams working through the communications uplift, prioritizing and rewriting 1:1 communications in alignment with the wider communications strategy and business goals.
- Work with data analytics, stakeholders, and marketing peers to clearly articulate customer needs or business problems and identify the right communications solution to deliver the best customer experience.
- Support the design, build, and migration of communications templates onto a new comms platform.
- Identify opportunities for improved customer journeys or touchpoints that complement growth and retention outcomes.
- Proactively identify opportunities to improve operating efficiency and delivery of communications, including process mapping and transition to new platforms.
Skills & Qualifications:
- Strong, versatile copywriting skills with the ability to write across multiple channels and within tone of voice guidelines.
- Proven experience delivering exceptional end-to-end customer communications programs with strong data and customer insight rationale.
- Strong collaborator with excellent stakeholder management skills and the ability to bring together diverse groups of people for a common goal.
- Desire to take ownership of assigned projects and work independently, whilst remaining aligned to strategy.
- Awareness and understanding of regulatory requirements for customer communications.
- Experience or comfort using new or different tech and platforms to make processes and delivery efficient and effective.
- Highly organized with strong attention to detail and time management skills, able to work on multiple comms simultaneously.
- Intermediate MS Office Suite skills, including Outlook, Excel, Word, and PowerPoint.
- Relevant years' experience in a similar role preferred.
- Marketing, communications or similar qualification or degree desirable but not essential.
Sidekick
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