Head Of Marketing And Customer Experience

**Job Title:** Head Of Marketing And Customer Experience

About The Role

We are seeking an experienced marketing professional to lead our ANZ marketing team. As the Head of Marketing and Customer Experience, you will be responsible for developing and executing a comprehensive marketing strategy that drives business growth and enhances customer experiences.

The successful candidate will have a strong background in commercial and marketing experience, with a proven track record of leading marketing teams and delivering strategic plans. You will be responsible for shaping our local marketing strategy and portfolio prioritization, and leading its execution for the ANZ region.

Your Key Responsibilities

• Lead the ANZ marketing group and effectively partner with Commercial and Functional leaders to deliver on strategic and tactical plans.
• Develop the ANZ marketing strategy for Cardinal Health Medical Solutions.
• Achieve product category revenue & profitability goals developing strategies and programs to increase the adoption of key products and services, optimizing the launch of new products, and uncovering new opportunities for growth for key categories within ANZ.
• Support the development of new channels to market (such as Inside Sales, 3rd party Distribution ) to ensure commercial goals are achieved including top and bottom-line performance in conjunction with the local Sales leaders.
• Drive and operationalize integrated customer engagement strategies. Responsible for creating scalable methodologies, processes, and resources that enhance customer experiences across an integrated customer ecosystem.
• Understand customer and company objectives. Develop and synthesize customer insights and problem statements, identify pain points, key unmet needs, and opportunities for improvement to create best in class customer journeys.
• Design and lead workshops to educate and consult key stakeholders on customer experience design and ideate user-centered, integrated journeys.
• Develop key benchmarks and measures of success for customer experiences.
• Work with Supply Chain, Finance, Quality & Regulatory, Sales Operations and other functions to ensure all key strategies are aligned to functional capabilities and commercial optimization.
• Oversee product marketing including product launches, life cycle management, sales tools and demand drivers such as webinars and digital market, and competitive analysis.
• Lead ANZ portfolio development, both up-stream with global marketing and ANZ specific opportunities, leveraging Cardinal Health manufacturing sites and 3rd party sourcing capabilities.
• Develop strategy for services / solutions beyond products to bring value to customers and differentiate Cardinal Health.
• Develop comprehensive market insights to support clinical and commercial strategy and goals to foster a culture of data driven decision making for all marketing strategy.
• Lead and develop the ANZ marketing team, ensuring engagement, talent development and clear career development plans.
• Develop and foster business relationships with key customers and key opinion leaders to assess industry trends and to identify future product opportunities and innovation.
• Lead business development strategy, plans and execution, developing a short term and long-term strategic plan to grow revenue & profitability via portfolio optimization.
• Strong drive for execution excellence & KPI focus in all areas.

Requirements

• Bachelors and Advanced degree in related field preferred.
• 10+ years of commercial/marketing experience including senior leadership of marketing in medical technologies, medical device/healthcare preferred.
• Commercial (Business Unit) management experience and prior supervisory experience preferred.
• Strong leadership skills with a track record of building talent capability and creating highly engaged teams.
• Broad & deep experience across variety of therapeutic areas in ANZ or similar clinical markets.
• Strong business and financial acumen with demonstrated success in all aspects of marketing strategy, tactical development and execution.
• Role-model marketing competencies and proven track record of building strong marketing function at regional level.
• Proven portfolio successes across various stages of product lifecycle including growth drivers such as market share gain, market shaping and driving adoption.
• Strong customer focus and ability to build and maintain strong relationships with customers & associations across the ANZ region.
• Ability to lead, develop, coach & mentor team members and guide a team towards successful execution on marketing plans.
• Excellent written and verbal communication skills, and organizational, planning and project management skills.

What We Offer

As a member of our team, you can expect:

• A dynamic and supportive work environment.
• Opportunities for professional growth and development.
• A competitive salary and benefits package.

How to Apply

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application today.