Strategic Marketing Lead

6 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $150,000
Marketing and Communications Expert">

This role plays a crucial part in delivering impactful marketing initiatives across various areas. Focused on lead generation and brand engagement, this position develops and executes campaigns that attract clients, ensuring all activity aligns with organisational goals.

The ideal candidate will have experience in designing and delivering lead generation campaigns from concept to execution. They will build and launch new marketing campaigns that drive high-quality enquiries and conversions. Campaigns must be targeted to attract the right leads, aligned with service capacity and eligibility criteria.

The Marketing and Communications Expert will create supporting communications and content, including landing pages, brochures, and email sequences. They will monitor campaign performance using analytics tools, reporting on KPIs such as conversion rates and cost per lead.

The role also involves representing the organisation at expos and events, managing logistics and post-event evaluation to measure engagement and ROI.

">">Key Requirements">

The ideal candidate will have:

  • 5+ years' experience in marketing and communications, with a strong focus on lead generation and campaign delivery.
  • Proven ability to manage multiple projects in a fast-paced environment.
  • Strong stakeholder engagement and business partnering skills.
  • Proficient in CRM, marketing automation, and analytics platforms.
  • Commercially minded with excellent strategic planning and reporting capabilities.
">">Benefits">

We offer exceptional remuneration and benefits, including:

  • Access to a tax-free meal, entertainment, and venue benefit card.
  • Flexible working arrangements, including compressed hours and work-from-home options.
  • 12 weeks paid parental leave and 2 weeks paid partner leave.
  • Additional leave days each year.
  • A well-being allowance for enhancing your wellbeing.
  • Discounted gym membership through Fitness Passport.
  • An Employee Assistance Program.
  • A Paid Employee Referral Bonus Program.
">">About Us">

We value diversity and foster an inclusive culture. We encourage applications from candidates with a diverse range of backgrounds and lived experiences, including people with disability, Aboriginal & Torres Strait Islander people, people from culturally and linguistically diverse backgrounds, and the LGBTQIA+ community.

We are committed to the safety and wellbeing of our clients and staff. As such, we encourage all employees to be vaccinated against COVID-19.

We uphold, advocate for, and protect the rights, wellbeing, and safety of people with a disability. We are a child-safe organisation and all workers are responsible to adhere to the NDIS Worker Code of Conduct.

We are a smoke-free workplace, including in, on, and around our sites and vehicles.

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