Channel Sales Manager

4 weeks ago


Hawthorn East, Victoria, Australia New Aim Full time
About the Role

We are seeking a highly skilled and experienced Channel Manager to join our team at New Aim, Australia's largest and fastest-growing private ecommerce company. As a Channel Manager, you will be responsible for developing and implementing channel sales strategies aligned with our business objectives, leading and managing a team of Key Account Managers, Account Managers, and Channel Coordinators, and collaborating with senior management to set sales targets and forecast future performance.

Key Responsibilities
  • Develop and implement channel sales strategies aligned with New Aim's business objectives.
  • Lead and manage a team of Key Account Managers, Account Managers, and Channel Coordinators, regularly reviewing performance and providing insights to senior management.
  • Collaborate with senior management to set sales targets and forecast future performance.
  • Oversee daily operations (including product range, pricing, placement, and promotions) and performance of the key accounts, supporting the implementation of best business practice to enhance market share.
  • Analyse channel performance through sales data, identify opportunities, and make data-driven decisions for channel optimisation and growth.
  • Manage channel budgets and ensure efficient resource allocation for positive financial outcomes.
  • Develop and execute channel strategies and daily operations through trustworthy relationships with key stakeholders across supply chain, finance, customer service and categories teams, etc.
  • Establish and maintain strong long-term relationships with channel partners.
  • Present regular reports to senior management on channel performance, challenges, trends and growth opportunities.
  • Lead innovation projects to improve sales processes and methodologies for improvement and efficiency gains.
What We're Looking For
  • A history of retail sales (preferably ecommerce) with a track record that identifies you as a high achiever.
  • Business acumen: Strong understanding of ecommerce/retail market trends, competitive landscape, and industry dynamics related to channel operations.
  • Proven capability in financial planning, budgeting, and resource allocation for channel operations at an organisational level.
  • Proven ability to measure and analyse channel performance by defining and tracking key performance indicators (KPIs), performing detailed data analysis, and identifying areas for improvement.
  • Result-driven strategic thinker, contributing to the development of channel strategies that align with senior management's vision.
  • Proven leadership skills in guiding, motivating, and developing high-performing teams.
  • Strong channel partner management skills: Managing strategic relationships with key channel partners, negotiating favourable terms, and driving channel growth.
  • Proven collaborative mindset - able to effectively collaborate with cross-functional teams to align channel strategies and activities.
  • Demonstrated problem-solving and decision-making skills, with a proactive approach to identifying and resolving complex issues in channel operations.
  • Project management (ideally): experience in leading and managing large-scale initiatives.
  • Adaptability in navigating changing market conditions, evolving channel strategies, and shifting organisational priorities.
What We Offer
  • Free on-site parking (and coffee).
  • Close to public transport – within 15 minutes' walk from the train station.
  • Generous employee discounts on over 6,000 products.
  • Company-funded events, including Christmas event celebrations, birthday celebrations, etc.
  • Internally funded team engagement activities.
  • Flexible working hours.
About New Aim

New Aim is an Equal Employment Opportunity employer - we welcome all applications and screen them without attention to race, age, beliefs, sex, orientation, gender identity and disability.

Our culture is truly values-driven, which is what we believe makes New Aim an exciting and great place to work in. If the above sounds like you, we would love to hear from you.


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