Digital Content Strategist

1 day ago

North Sydney Council, Australia beBeeDigital Full time $90,000 - $120,000
Key Role in Digital Content Strategy

As a pivotal player in digital content strategy, you will play a leading role in driving the vision and execution of one of Australia's biggest news, sport, lifestyle, entertainment, and shopping websites. This critical position works closely with key stakeholders, taking a prominent role in showcasing the best content across all verticals, from breaking news to the latest in sport and entertainment.

Responsibilities:
  • Strategically oversee and edit the homepage, ensuring optimal showcasing of content, breaking news, and exclusive stories.
  • Making critical editorial decisions regarding content, ensuring high quality and relevance.
  • Collaborate and build strong relationships with editors and producers across all verticals to meet referral targets.
  • Optimise homepage performance through A/B testing of images and headlines, continuously monitoring analytics to inform content strategy.
  • Plan and execute homepage strategies for major events like elections, the Oscars, and the Olympics.

The ideal candidate will have extensive experience as a Digital Producer, homepage editor, or similar role in a fast-paced, high-volume digital newsroom. They will possess exceptional news judgment and the proven ability to make quick, sound editorial decisions under pressure.

Requirements:
  • Extensive experience as a Digital Producer, homepage editor, or similar role in a fast-paced, high-volume digital newsroom.
  • Exceptional news judgment and the proven ability to make quick, sound editorial decisions under pressure.
  • A strong understanding of current affairs, global events, and popular culture, with the ability to distinguish between significant news and trending topics.
  • Thorough understanding of legal best practices in digital publishing, including defamation, copyright, and privacy laws.
  • Impeccable knowledge of the English language including grammar, syntax, and journalistic style, with a keen eye for detail.

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