
Senior Marketing Strategist
5 days ago
We are seeking a skilled professional to take on the role of Brand Manager. This position offers the chance to drive business growth and lead brand initiatives.
About the RoleThe successful candidate will be responsible for developing and executing strategic marketing plans to boost brand awareness and sales. They will conduct market research and analysis to inform brand positioning and promotional strategies. Additionally, they will oversee end-to-end brand marketing activities, including campaign planning, media buying, and public relations.
Key Responsibilities:- Develop and execute strategic marketing plans to drive brand growth and sales.
- Conduct market research and analysis to inform brand positioning and promotional strategies.
- Oversee end-to-end brand marketing activities, including campaign planning, media buying, and public relations.
- Manage and analyze brand performance data to inform future marketing decisions.
- 3-8 years of experience in the FMCG industry, preferably with exposure to the food sector.
- Tertiary qualification in a relevant field.
- Fluency in Chinese and English, with strong verbal, written, and reading skills in both languages.
- Strong organizational and negotiation skills, with the ability to solve problems and analyze data effectively.
- Opportunities for career growth and advancement within the FMCG sector.
- Exposure to diverse markets and products, enhancing global business knowledge and cross-cultural communication skills.
- A supportive team environment providing opportunities to learn and contribute to innovative marketing strategies.
This role provides the opportunity to work with a leading company in the food industry, driving business growth and leading brand initiatives. The successful candidate will have access to a range of benefits, including career development opportunities and a dynamic work environment.
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Senior Brand Strategist
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