
Channel Transformation Lead
2 weeks ago
Job Title: Channel Transformation Lead
We are seeking a seasoned executive to drive digital transformation and boost customer engagement. As a Channel Transformation Lead, you will shape the future of our digital presence by leading the integration of Google and Adobe marketing stacks.
Your key responsibilities will include:
- Developing and implementing strategic plans to enhance digital processes and leverage data insights.
- Leveraging Martech ecosystems, including Adobe Experience Cloud and Google Marketing Platform, to power high-impact campaigns.
- Collaborating with cross-functional teams to deliver projects on time and ensure seamless execution and measurable results.
- Ongoing optimization of digital platforms, including mobile apps and customer portals.
Requirements:
- Proven senior leadership experience in digital, media, or advertising agencies.
- Possession of strong commercial acumen and ability to manage complex environments.
- Deep understanding of the Australian media landscape and hands-on experience with campaign strategy, customer journey mapping, and transformation.
- Working knowledge of Martech ecosystems and CRM tools.
Benefits:
- Boosted superannuation with 13% as standard.
- Up to 50% off personal insurance.
- 5 myLeave days per year.
- Industry-leading parental leave policies.
- Comprehensive career growth programs.
About Us:
We are a purpose-led organization committed to creating connection and belonging. Our people promise is built on inclusivity, diversity, and growth opportunities.
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