Drive Business Growth Strategist

2 weeks ago

Melbourne, Victoria, Australia beBeeGrowth Full time $120,000 - $160,000

Are you a results-driven professional with a knack for driving growth through strategic marketing initiatives?

We are seeking an accomplished Promo and Offers Manager to lead our acquisition promotion strategy.

  • The ideal candidate will develop and execute a comprehensive promotion and offer strategy aligned with our New MRR and LTV growth targets.
  • They will program-manage the ideation, launch, monitoring, and reporting of acquisition promotions in partnership with regional Marketing teams.
  • Develop and manage a promotional calendar for acquisition offers, ensuring timely execution and alignment with overall business objectives.
  • Collaborate with Creative teams to develop marketing materials supporting acquisition promotions across digital channels.
  • Monitor and analyse the performance of acquisition promotions and offers, providing regular reports and actionable insights.
  • Observe competitor promotional activity and market trends, recommending adjustments to our promotional approach.
  • Develop strategies utilising predictive models to drive efficient, higher value subscriber growth.

This role requires strong analytical skills with a commercial mindset, excellent project management and campaign management skills, influence cross-functional teams without direct ownership, extensive experience with A/B testing and statistical analysis, and proven experience in Growth/Performance Marketing and commercial payback models.

We offer generous leave, health insurance, life insurance, wellbeing programmes, employee resource groups, and career development opportunities. You'll do the best work of your life at Xero.

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