Digital Media Strategist

7 hours ago


Brisbane, Queensland, Australia Entain Full time

{"h1": "Digital Media Manager - Neds", "p": "As a Digital Media Manager at Entain, you will be responsible for leading media strategy and planning for the Neds brand. This role will be the key point of contact for various teams, including Brand, Agency, Media, and Analytics, managing media activity, scheduling, finances, and campaign development. You will also serve as a brand ambassador with media partners, ensuring that our sponsorships, media buys, and data/technology access are of the highest market standard.", "ul": [{"li": "Deliver cohesive, holistic annual and campaign plans for Neds and work with channel leads on specific buying strategies for Screens, Sponsorship and Performance."}, {"li": "Work with channel leads to deliver regular reporting and insight from media channels including brand studies, partnership tracking and performance updates and ensure these insights reach the right teams to drive uplift."}, {"li": "Leverage our existing MMM, Brand Tracking and Analytics to build a cohesive full funnel model for performance in media and ensure accountability at all levels."}, {"li": "Be responsible for the correct rollout and instruction of creative to ensure full compliance at all times with Responsible Gambling and other related state and national regulations."}, {"li": "Leverage our partnerships with media owners and platforms to bring best in class thinking on media and creative to the wider business."}], "h2": "What You'll Bring", "ul": [{"li": "4+ years experience in media planning and/or buying roles at an agency or in-house brand team."}, {"li": "Clear proficiency and passion for Digital Media and marketing, including the use of analytics and buying platforms to generate insights and drive optimisation."}, {"li": "Experience in media finance processing e.g. Invoices, Accruals, Reconciliation."}], "h2": "Entain Lifestyle", "ul": [{"li": "Embrace your need for a work-life balance through our 9-day fortnight."}, {"li": "Celebrate the joy of starting a family with 12 weeks of paid parental leave."}, {"li": "Indulge in a range of wellness benefits through our wellness calendar, including heavily subsidized gym memberships and other paid-for services."}, {"li": "Enjoy the convenience of a free onsite barista and a fully stocked fridge and pantry, ensuring breakfast and lunch are taken care of."}, {"li": "A wealth of learning and development opportunities, empowering you to broaden your expertise and professional growth."}, {"li": "Company-wide events designed to honour and celebrate the outstanding achievements of our exceptional team."}, {"li": "We LOVE Entertainment, and Racing and Sports are at the heart of everything we do. So, it only makes sense that we provide access to staff giveaways to sporting and racing events."}], "h2": "Who are we?", "p": "At Entain Australia & New Zealand, we're on a mission to revolutionise the world of sports and gaming venue entertainment. We're the home of Australia and New Zealand's best gaming and tech talent, with a passion for pushing boundaries and creating unforgettable experiences."}



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