Online Sales Growth Leader

2 days ago


City of Greater Geelong, Australia Officeworks Ltd Full time
Job Description

We're seeking a skilled eCommerce Lead to join our team at Officeworks Ltd. As a key member of our digital commerce team, you will be responsible for driving online sales growth through strategic planning and execution of key merchandising and content initiatives.

Responsibilities
  • Develop and execute online merchandising strategies to optimise category structure, navigation, search, and content.
  • Leverage web analytics and reporting tools to assess online trade performance and identify opportunities for improvement.
  • Collaborate with category managers and marketing managers to identify growth opportunities, new product launches, and market trends.
  • Lead on-site search strategy and optimisation to enhance product discovery and conversion rates.
  • Oversee online activation of campaigns, product and range launches, ensuring strategies maximise sales and conversion performance.
  • Work closely with SEO to enhance category structure and on-page content to drive organic traffic.
  • Manage and mentor a team, fostering a high-performance culture.
  • Represent eCommerce in range reviews, post-campaign reviews, and project working groups, presenting insights and recommendations to internal stakeholders.

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