Senior Marketing Communications Officer

7 days ago

Melbourne, Victoria, Australia beBeeCommunications Full time

The Role

As a Senior Marketing Communications Officer, you will be responsible for delivering consistent and impactful messaging to key stakeholders through strategic marketing, advertising, events, and communications.

You will ensure all messaging is on brand, aligned with the company's strategic objectives, and enhances its reputation. This includes managing public and media perception, proactively promoting positive media and mitigating any negative coverage.

In this role, you will lead stakeholder engagement initiatives to ensure a deep understanding of client and partner needs, helping the company deliver value across all touchpoints.

You will also champion and evolve the Employee Value Proposition (EVP), positioning the company as an employer of choice.

Job Description:

Main Responsibilities:

  • Lead the development and execution of the company's communications and marketing strategy aligned with its corporate vision and values.
  • Craft and oversee consistent messaging across all internal and external platforms, ensuring alignment with strategic priorities.
  • Drive employee engagement through clear, purposeful communication, supporting change initiatives, cultural alignment, and the EVP.
  • Manage public relations, media relations, and executive profiling to build brand reputation and respond to emerging issues.
  • Oversee the creation and quality of content including digital, print, signage, social media, presentations, and uniforms, maintaining brand standards.
  • Lead planning and execution of strategic and corporate events, ensuring alignment with business objectives and stakeholder engagement.
  • Maintain and optimize communication tools, technologies, and digital channels for impact and consistency.
  • Support business units with marketing and branding needs, ensuring alignment with broader strategy.
  • Provide regular reporting on engagement metrics, campaign effectiveness, and media presence.
Qualifications:

To be successful in this role, you should have:

  • Tertiary qualifications in Communications, Marketing, Public Relations, or a related discipline.
  • Proven experience (8+ years) in a senior communications, marketing, or corporate affairs role, ideally within a complex or fast-paced organization.
  • Strong strategic thinking and storytelling skills with a proven ability to influence at senior levels.
  • Demonstrated success in managing internal and external communications, media relations, and brand strategy.
  • Excellent written and verbal communication skills with high attention to detail.
  • Experience managing budgets, digital platforms, and communication technologies.
  • Able to lead a team and collaborate effectively across diverse business units.
Benefits:

The company offers a range of benefits, including:

  • Novated Leases: Take advantage of novated leasing options to maximize your salary and enjoy tax savings on vehicle expenses.
  • Family-Friendly Policies: Receive paid parental leave to support your family needs.
  • Employee Wellbeing: Access our Employee Assistance Program (EAP) for valuable support and resources.
  • Wellness & Fitness Amenities: Enjoy access to wellness and fitness facilities, including a yoga studio and gym, to promote a healthy lifestyle.
  • Premium End-of-Trip Facilities: Benefit from premium end-of-trip amenities such as lockers, secure bike storage, towel and dry-cleaning service, and top-notch shower and change facilities.
  • Modern Office Environment: Immerse yourself in a unique working environment within a state-of-the-art office building.
  • CBD Convenience: Our location in the CBD offers easy access to public transport and is just a short walk away from various attractions.

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