Digital Brand Ambassador

1 day ago

Charlotte Bay, Australia beBeeMarketing Full time $60,000 - $179,240

Marketing Strategist Position:

We are seeking a Marketing Strategist to enhance brand visibility and drive marketing initiatives. The role involves managing digital content, coordinating trade shows and marketing events, and supporting strategic brand objectives.

Main Responsibilities:

  • Develop and execute targeted marketing campaigns to generate leads across key industries.
  • Increase brand awareness across product lines and target markets through effective marketing strategies.
  • Create and manage content for social media platforms, email campaigns, and promotional materials that engage our audience.
  • Lead planning and logistics for trade shows, recruitment events, and customer-facing marketing activities that meet our brand standards.
  • Collaborate with global teams to align local marketing activities with broader brand strategies and goals.
  • Maintain and update all North American marketing content to ensure consistency with global brand guidelines.
  • Produce and update brochures, banners, videos, presentations, and other marketing collateral that effectively communicates our message.
  • Help maintain global website content, ensuring relevance and accuracy in our online presence.
  • Support the sales team by providing necessary marketing tools and creating new content as needed to drive sales.
  • Assist with CRM reporting and analysis to support sales leadership and inform data-driven decisions.
  • Recommend improvements to CRM data quality and usage to optimize our marketing efforts.
  • Track marketing performance metrics, including trade show ROI and budget reporting, to measure our impact.
  • Provide regular reporting to global leadership teams on our marketing progress and results.
  • Work closely with internal teams including Sales, Marketing, HR, and external partners like vendors and event coordinators to achieve our goals.
  • Ensure all communications and materials meet high quality and accuracy standards that reflect our brand image.
  • Adhere to internal compliance, health & safety, and environmental policies to maintain a safe and responsible work environment.

Travel Requirements:

  • Occasional domestic and international travel may be required (advance notice provided).

Qualifications and Skills:

  • Bachelor's or Master's degree in Marketing, Communications, or related field (or equivalent experience).
  • At least 3 years of experience in a similar marketing role.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
  • Strong knowledge of social media platforms and content creation.
  • Experience with Adobe Creative Suite (Illustrator, InDesign, Photoshop).
  • Familiarity with Google AdWords, Google Analytics, SEO, content marketing, and inbound strategies.
  • Excellent written and verbal communication skills.
  • Attention to detail, strong editorial skills, and time management.
  • A creative and strategic mindset, with the ability to translate technical information into compelling marketing content.

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