Field Marketing Director

2 weeks ago


Melbourne, Victoria, Australia beBeeMarketing Full time $96,000 - $124,000
Job Title

We are seeking a seasoned professional to drive our field marketing initiatives and develop high-impact experiences for our customers and prospects.

The ideal candidate will have a proven track record of driving pipeline growth through strategic marketing initiatives, building meaningful relationships with key stakeholders, and collaborating across teams to optimize marketing programs.

Responsibilities
  • Develop and execute a comprehensive marketing strategy that drives pipeline growth and revenue
  • Collaborate across Sales, Product, and Marketing to optimize ABM programs
  • Plan, launch, and manage account-based marketing (ABM) programs (1:1 and 1:few) for priority accounts and segments
  • Extend the reach of field programs through digital channels (email, paid media, social campaigns)
  • Coordinate in-person and virtual experiences — including trade shows, executive roundtables, customer roadshows, and webinars
Qualifications
  • 5+ years in B2B marketing with expertise in field, demand generation, or event marketing
  • Proven success running integrated programs that drive pipeline, accelerate deals, and impact revenue
  • Strong knowledge of the B2B buying cycle and ability to tailor programs by funnel stage
  • Excellent project management skills with the ability to juggle multiple priorities
Why Choose Us
  • Fast-growth company with a strong focus on innovation
  • Flexible work environment and a strong focus on work-life harmony
  • Global opportunities and a brilliant graduate program


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