Media Planning Strategist for Foxtel Group

3 weeks ago

Sydney, New South Wales, Australia GroupM Full time

About Us

At GroupM, we are the leading global media investment management company serving as the parent to WPP media agencies, including Mindshare. Our primary purpose is to maximize performance of WPP's media agencies by operating as leaders and collaborators in trading, content creation, sports, digital, finance, proprietary tool development, and other business-critical capabilities.

We foster a supportive and dynamic environment where each of us has the opportunity to learn, grow, and make a real impact. We encourage our people to produce innovative, strategic, and out-of-the-box media campaigns that showcase our clients' sports and entertainment content.

Salary and Benefits

The salary package offered includes a competitive annual salary of around $120,000, with 20 days of holiday increasing to a maximum of 25 days, plus the option to purchase up to 4 weeks of additional leave per year. We also offer flexible working hours, paid parental leave, flexible public holidays, birthday leave, and early finishes during the summer months.

Job Description

We are looking for a Connections Planning Manager to work across Foxtel Group, a leading sports and entertainment business. As a key member of our team, you will be responsible for building strong relationships with media lead clients and developing future-fit market-leading campaigns for your brands.

Your responsibilities will include delivering planning responses to briefs, interrogating briefs to understand business and communications objectives, and working with the strategy team to create actionable comms tasks. You will also use client and/or platform data to uncover insights to inform planning and apply relevant marketing science and media planning principles.

You will address comms tasks with relevant roles of media and channel selection, exploring tactics within each channel that unlock objectives. Ensuring all work is measurable back to brand and business outcomes, you will work with the agency village to deliver integrated campaigns across paid, owned, earned, and shared touchpoints.

Required Skills and Qualifications

To succeed in this role, you will require robust media planning/buying knowledge and skills, along with the ability to utilize agency and industry tools to support planning recommendations. A basic understanding of the role media plays in the broader marketing plan and its impact on other areas of the business is essential.

You should have a keen interest in relevant marketing science literature and its application to media planning, as well as experience in delivering complex media campaigns with multiple stakeholders. A minimum of 4 years of relevant experience is required.

Why Work for GroupM?

We would love to hear about your ambitions for personal growth and how we can help you realize them with us. At GroupM, we value diversity and collaboration, and we provide mental wellness support via our Employee Assistance Program.

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