Chief Media Strategist
1 month ago
We are seeking an experienced Chief Media Strategist to join our team in Sydney, Australia.
About the RoleThe successful candidate will have a minimum of 10 years of experience in media planning and a strong understanding of the impact of work on other areas of the organization.
- Lead the interrogation of client briefs, understanding both business and communications objectives at both a campaign and portfolio level
- Maintain strong relationships with media partners to stay up-to-date on the media landscape and understand core media principles and capabilities
- Understand the benefits of internal product teams, including GroupM product and service teams, to ensure relevance to client challenges
- Report on audience media consumption trends and habits, identifying new opportunities to connect brands to audiences
- Deliver in-channel ideation and tactics within campaign planning
- Lead the creation of consumer journey maps across paid, owned, earned, and shared media
- Apply media planning principles and utilize agency and industry tools to enhance planned recommendations
This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence, and best-in-class service for Amazon in every country across its diverse businesses.
About You- Advanced knowledge and skills within media planning
- Minimum 10 years of experience in media planning
- Relevant qualification in media or marketing
- Experience leading projects, preferably with a qualification in project management
Please note that this is a full-time position based in Sydney, Australia. We offer unparalleled access to work with one of the world's most innovative and influential companies, mentorship and training from experienced professionals, cutting-edge technology, and a data-driven environment.
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