
Data-Driven Decision Maker
2 days ago
At the heart of our organization's vision for a better energy future lies a commitment to exceptional customer experiences driven by data-driven insights.
We seek an experienced Senior Digital Insights Analyst to play a pivotal role in driving our business forward. This talented individual will leverage Adobe Digital Analytics and data storytelling to identify opportunities, enhance performance, and drive adoption.
- Analyze complex data sets to extract meaningful insights that inform product decisions.
- Collaborate with cross-functional teams to develop and implement data-driven strategies that elevate the customer journey.
- Lead analytics implementation, manage tracking, and optimize Tableau dashboard capabilities to ensure visibility into digital performance.
- Develop and deliver actionable reports and insights that support business objectives.
- Promote continuous improvement and performance visibility across the organization.
To excel in this position, you should possess a strong background in Adobe Digital Analytics, statistics, or a related field, paired with at least 5 years of experience in a similar role.
Key qualifications include:
- Proven ability to analyze complex data sets and extract meaningful insights.
- Demonstrated understanding of web analytics concepts, including user behavior, conversion funnels, and attribution modeling.
- Strong analytical and problem-solving skills, with the ability to think strategically.
- Proficient in SQL or have a strong desire to learn SQL.
- Experience using Power BI or Tableau for dashboard creation.
- Excellent communication and presentation skills, with the ability to convey complex data insights to non-technical stakeholders.
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