
Chief Brand Officer
2 weeks ago
About the Position:
We seek a strategic Head of Marketing who can elevate our brand through omnichannel strategies, driving traffic and market share growth.
Key Responsibilities:
- Develop and execute cross-channel marketing initiatives to build brand equity and boost engagement
- Lead and grow a talented team of marketers, fostering collaboration, creativity, and results-driven performance
- Balance global consistency with local impact, translating insights into impactful campaigns that resonate
- Drive performance across all channels – online and offline
- Owning social, content, influencer, and paid media spaces to enhance engagement and conversion
- Build relationships with athletes, teams, and communities to elevate performance and lifestyle categories
- Manage media planning and compelling storytelling through PR, digital, TV, OOH, and more
- Lead reporting, budget management, and ROI analysis – leveraging data for informed decision-making
Your Background:
- 8+ years in senior marketing roles – brand, retail, digital – with diverse experience
- Proven success in building omnichannel brands and executing high-impact campaigns
- Deep knowledge of digital marketing, e-commerce, social & influencer strategies
- Experience managing multi-million dollar budgets and demonstrating tangible ROI
- Background working with athletes, sports marketing, or performance brands is an asset
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