
Senior Marketing Manager
3 days ago
We're driven to make a lasting impact on society through our innovative initiatives.
Our Community Impact team crafts and implements large-scale education programs that drive positive change.
Your New RoleYou'll lead our marketing strategy, overseeing outreach and refining our CRM and marketing automation platforms.
This role demands a blend of innovation and practical execution, focusing on marketing software optimization, customer experience, strategic planning, data analytics, and leadership.
Key Responsibilities- Crm And Marketing Automation: Enhance our CRM and marketing automation systems to better serve customers' needs and streamline operations.
- Brand And Customer Experience: Safeguard clients' brand identity, crafting customer journeys that authentically represent their values.
- Strategic Marketing Planning: Inform and develop marketing strategies using data insights and aligning with goals.
- People Leadership: Lead our team of marketing and booking coordinators, prioritizing performance enhancement and professional development.
- Data Analytics And Reporting: Ensure data integrity, analyze performance data, and generate insights to optimize program outcomes and efficiency.
You're a seasoned marketing expert with a passion for transforming data into compelling narratives, recognizing each customer's story.
With at least five years of experience, you've honed your expertise in digital and direct marketing, with a focus on the education and non-profit sectors.
Requirements- A minimum of five years of experience in digital and direct marketing.
- Expertise in the education and non-profit sectors.
- Possession of leadership skills and ability to manage teams.
- Consistent delivery on Key Performance Indicators (KPIs).
We offer a dynamic work environment that fosters growth and excellence. If you have a heartfelt dedication to community impact and commitment to creating exceptional customer experiences, we'd love to hear from you.
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