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Chief Audience Engagement Officer

2 weeks ago

Melbourne, Victoria, Australia beBeeGrowth Full time
Marketing Manager Position

TMW is seeking a Marketing Manager to drive the strategy and execution of campaigns that grow audiences and elevate MWF's global presence.

This is an opportunity to step into a pivotal role, owning the end-to-end marketing lifecycle for events — from campaign planning and execution to digital presence, creative assets, and sponsor deliverables.

The ideal candidate will balance strategic thinking with hands-on approach, rolling up their sleeves to deliver campaigns that convert, resonate, and perform.

Key Responsibilities:
  • Lead the planning, execution, and optimisation of integrated marketing campaigns that drive registrations and engagement
  • Own the campaign calendar - hitting milestones, tracking KPIs, and ensuring targets are met
  • Manage MWF's digital presence, including event websites and landing pages, optimised for conversions
  • Deliver compelling content and creative assets that maintain a strong and consistent brand identity
  • Analyse campaign performance, run A/B tests, and optimise for engagement and ROI
Requirements:
  • 2-5 years' experience in marketing, events, or media, with proven campaign management success
  • A strong track record designing and delivering multi-channel campaigns that drive registrations and engagement
  • Hands-on experience with HubSpot, Apollo, LinkedIn Sales Navigator, and outreach automation tools like Instantly or Dripify
  • A data-driven mindset, confident in interpreting results and refining strategies
  • Experience managing multiple stakeholders, from sponsors to creative partners
What We Offer:
  • Global Impact: Shape the marketing strategy for international events influencing the Martech industry
  • Career Growth: Be part of a high-growth business where you'll help build and scale the marketing function
  • Hybrid Flexibility: Work remotely with regular time at Melbourne HQ
  • Meaningful Work: Join a mission-led company connecting leaders and shaping the future of Martech
  • Visibility & Impact: Your work will be seen by senior leaders across marketing and technology, with the chance to build a strong professional profile