Multichannel Marketing Specialist

1 week ago

Sydney, New South Wales, Australia beBeeDigitalCampaign Full time $100,000 - $130,000
Job Description

As a Digital Campaign Coordinator, you will play a pivotal role in coordinating the content, targeting, and scheduling of campaigns across various online channels. You will work closely with internal teams and clients to enhance brand growth, awareness, and engagement, ultimately leading to increased sales and basket size.

Your primary responsibilities will include:

  1. Coordinate diverse campaign programs, including catalogues and product-specific campaigns.
  2. Manage campaign brief workflows to deliver targeted communications to relevant shoppers efficiently.
  3. Collaborate with operations teams to ensure timely completion of assets for retailer and shopper onboarding.
  4. Support retailers in integrating localized communications into outbound campaigns effectively.
  5. Ensure compliance with legislation and industry guidelines while utilizing data insights to optimize CRM planning and campaign targeting.

Required Skills and Qualifications

  • Bachelor's Degree, preferably in business management or marketing-related discipline.
  • Demonstrated success in delivering ROI from marketing initiatives.
  • Experience with Multi-Channel Campaign Management solutions (e.g., IBM Campaign, Salesforce CRM, Marketo, etc.).
  • Ability to interpret data sets and campaign results effectively.
  • Proven track record in building positive relationships with stakeholders.
  • Advanced planning skills with exceptional attention to detail.

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