Strategic Planning Lead
2 days ago
About the Role:
The Strategic Planning Lead will play a key role in driving the success of our clients' campaigns by autonomously planning and implementing effective strategies. This individual will be responsible for delivering high-quality communication plans, managing digital campaigns from start to finish, and ensuring seamless execution across all touchpoints.
Key Responsibilities:
- Develop and maintain strong relationships with internal teams and partner agencies to drive client objectives forward.
- Research and identify innovative communications ideas, presenting them to internal teams to align with client goals.
- Create comprehensive plans that support clients' business objectives, including timing, budget, and requirements.
- Stay up-to-date on market trends, competitor activity, and economic factors affecting buys.
- Monitor and optimize campaigns regularly to ensure maximum budget utilization and effectiveness.
- Reconcile campaign delivery, ensuring final plans reflect billings accurately.
- Train and delegate effectively, setting clear expectations and deliverables for team members.
What We Offer:
- A collaborative culture where teamwork and open feedback thrive.
- Clients who value progressive thinking and are open to being challenged.
- Fulfill your career ambitions in a globally recognized company with top mobility programs.
Requirements:
- 3-4 years of experience in strategic planning or a related field.
- Expert understanding of the Australian media landscape.
- Mastery of Microsoft Office platforms (Word, PowerPoint, Excel).
- Proficiency in tools like eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen Digital / Answers, Sizmek, DCM, MOVE, AQX Fusion BEHAVIOURS (advantageous).
- Strong organizational skills, attention to detail, and confident interpersonal skills.
- Continuous learning mindset with a willingness to adapt and grow.
Estimated Salary Range: $80,000 - $120,000 per annum, depending on experience.
About Spark Foundry:
We're a creative agency dedicated to empowering businesses through innovative solutions. Our commitment to diversity, inclusion, and equity drives us to create a workplace where everyone feels valued and supported.
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